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Generative Engine Optimisation

Be the brand AI recommends, not just the one it finds.

In short

What is generative engine optimisation (GEO)?

Generative engine optimisation (GEO) makes your brand the source generative AI engines quote when they write answers. It strengthens entity clarity, training-data presence and trusted third-party mentions so ChatGPT, Gemini, Perplexity and Google AI Overviews recommend you. Vikilinks engineers GEO for Australian businesses and tracks your share of AI voice over time.
GEO vs AEO

Two disciplines, one AI strategy.

Generative engine optimisation (GEO)

Shapes how generative models describe, recommend and synthesise your brand across an entire AI answer. GEO wins the narrative, so the model talks about you as the trusted choice, not just lists you.

Answer engine optimisation (AEO)

Targets the single extracted answer: featured snippets, AI overviews and voice results. AEO wins the snippet for a specific question. Most Australian brands need GEO and AEO working together for full AI coverage.

A Vikilinks engineer building AI automation systems
AI systems built and tuned in-house.
58
More AI citations
3
Share of AI voice
4
Engines tracked
45
Days to first lift
What's included

Everything it takes to be cited by AI.

Entity optimisation

A clean, connected entity graph so the models understand exactly who you are and what you do.

Training-data presence

Structured, quotable content placed where generative models learn, so your brand is in the answer set.

Trusted brand mentions

Mentions on credible Australian sources the AI engines weight, building authority they can cite.

llms.txt implementation

A clear llms.txt and machine-readable signals that guide AI crawlers to your best content.

Share-of-AI-voice tracking

Ongoing measurement of how often each engine mentions you versus competitors.

Quotable content engineering

Self-contained, fact-dense answers structured exactly how generative models prefer to lift them.

Free AI visibility check

See if AI is recommending you, or your competitor.

Enter your website and we will check how ready it is to be cited by ChatGPT, Claude, Perplexity and Google AI Overviews.

Instant and indicative. No sign-up for the grade. Unlock the full report with your email.

Analysing your AI visibility

This usually takes 10 to 20 seconds

Your AI visibility grade

We found things affecting whether AI engines cite you.

Unlock your full AI visibility report

See which AI crawlers can reach you, the pass-or-fail breakdown, your answer-readiness, and a prioritised fix plan. We will email you the report too.

Packages

GEO packages, scoped to your goals

Pick the level that fits where you are. Every engagement is tailored and quoted to you, with no lock-in and every line tied to an outcome.

Starter

New sites and local businesses getting found.

Custom quote tailored to you
  • Technical and on-page foundations
  • Local SEO and Google Business Profile
  • Core schema and answer-first content
  • Monthly reporting
Get a quote
Most popular

Growth

Businesses ready to scale search and AI visibility.

Custom quote tailored to you
  • Everything in Starter
  • Full SEO plus AEO and GEO
  • Content and digital PR
  • Conversion tracking and dashboards
  • Fortnightly reporting
Get a quote

Scale

Ambitious brands competing nationally.

Custom quote tailored to you
  • Everything in Growth
  • AI automation and custom builds
  • Paid media management
  • Dedicated strategist
  • Weekly reporting
Get a quote

We do not publish fixed prices. Every engagement is scoped and quoted to your goals after a free audit, with no lock-in.

The difference

Vikilinks vs a typical SEO agency

Vikilinks Typical agency In-house DIY
Ranks in Google Yes Yes Partial
Cited by ChatGPT, Perplexity and Gemini Yes No No
Structured data and entity graph Yes Partial No
Transparent, real-time reporting Yes Partial No
AI automation and time saved Yes No No
Core Web Vitals built in Yes Partial No
No lock-in contracts Yes Partial No
Questions

GEO, answered

Generative engine optimisation is the practice of making your brand the source that generative AI engines like ChatGPT, Gemini and Google AI Overviews quote when they write answers. It focuses on entity clarity, training-data presence and trusted mentions, so the AI recommends you rather than a competitor in its generated response.

AEO (answer engine optimisation) targets being the single extracted answer in featured snippets and AI overviews. GEO (generative engine optimisation) goes wider: it shapes how generative models describe, recommend and synthesise your brand across whole answers. AEO wins the snippet, GEO wins the narrative. Most Australian brands need both working together.

Most Australian businesses invest at a level scoped to their goals for generative engine optimisation, scoped to your sector and competition. We confirm the figure after a free AI visibility audit, with no lock-in. Every line item ties to a measurable share-of-AI-voice or citation outcome you can track.

Entity and on-site signals can lift AI mentions within 30 to 60 days. Building presence in trusted training data and third-party sources compounds from month three onward. We baseline your share of AI voice on day one and report movement every fortnight, so progress is always visible.

No honest agency can guarantee a specific AI output, because the model providers control how answers are generated. What we guarantee is a transparent method that measurably increases your entity clarity, trusted mentions and share of AI voice. Anyone promising guaranteed AI placements is a warning sign.

A Vikilinks specialist reviewing analytics and ranking data for an Australian business
Tracking what actually drives leads and rankings.

Ready to be the answer AI gives?

Get a free AI visibility audit and a clear plan to grow your share of voice across ChatGPT, Gemini and Google AI Overviews.

Free proposal · No obligation

Get your free GEO Services proposal

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