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Paid Advertising

Google, Meta and LinkedIn ads, tuned by your data.

In short

What is a paid advertising agency?

A paid advertising agency plans, builds and manages paid media campaigns across platforms like Google, Meta and LinkedIn to generate leads and sales. Vikilinks runs data-tuned campaigns with dedicated landing pages, full conversion tracking and weekly ROAS reporting, so Australian businesses know exactly what every advertising dollar returns.
4
Avg ROAS achieved
38
Lower cost per lead
3
Ad platforms managed
7
Days to first results
A Vikilinks specialist reviewing analytics and ranking data for an Australian business
Tracking what actually drives leads and rankings.
What's included

Full-funnel paid media, managed end to end.

Google Ads

Search, Performance Max and Shopping campaigns that capture buyers at the moment of intent.

Meta Ads

Facebook and Instagram campaigns that build demand and retarget warm audiences to convert.

LinkedIn Ads

Precise B2B targeting that reaches decision makers by role, industry and company size.

Landing pages

Dedicated, fast-loading pages built for each campaign to lift conversion rates.

Conversion tracking

Server-side and pixel tracking with real events, so bidding optimises toward leads and sales.

ROAS reporting

Weekly dashboards tying spend to leads, revenue and return, with a named strategist.

ROI calculator

Estimate your ad return

Move the sliders to see the extra leads and revenue a stronger search and AI presence could deliver.

%
$
x

Extra qualified leads / month

+

Extra revenue / month

$

Projected monthly visitors
Get my growth plan

Illustrative estimate. Actuals depend on market, budget and starting point.

Packages

Paid advertising packages, scoped to your goals

Pick the level that fits where you are. Every engagement is tailored and quoted to you, with no lock-in and every line tied to an outcome.

Starter

New sites and local businesses getting found.

Custom quote tailored to you
  • Technical and on-page foundations
  • Local SEO and Google Business Profile
  • Core schema and answer-first content
  • Monthly reporting
Get a quote
Most popular

Growth

Businesses ready to scale search and AI visibility.

Custom quote tailored to you
  • Everything in Starter
  • Full SEO plus AEO and GEO
  • Content and digital PR
  • Conversion tracking and dashboards
  • Fortnightly reporting
Get a quote

Scale

Ambitious brands competing nationally.

Custom quote tailored to you
  • Everything in Growth
  • AI automation and custom builds
  • Paid media management
  • Dedicated strategist
  • Weekly reporting
Get a quote

We do not publish fixed prices. Every engagement is scoped and quoted to your goals after a free audit, with no lock-in.

The difference

Vikilinks vs a typical ads agency

Vikilinks Typical agency In-house DIY
Ranks in Google Yes Yes Partial
Cited by ChatGPT, Perplexity and Gemini Yes No No
Structured data and entity graph Yes Partial No
Transparent, real-time reporting Yes Partial No
AI automation and time saved Yes No No
Core Web Vitals built in Yes Partial No
No lock-in contracts Yes Partial No
Questions

Paid advertising, answered

Management fees for most Australian SMBs sit in line with your goals and competition, separate from your ad spend, which you control. We scope the exact figure after a free account audit. A workable starting budget is usually a scope tailored to your goals in media, then scaled as the return proves itself.

ROAS (return on ad spend) is revenue divided by ad cost. A 4:1 ROAS means four dollars back for every dollar spent. A healthy target depends on your margins, but most Australian businesses aim for 3:1 to 6:1. We tune campaigns toward profit, not vanity clicks, and report ROAS every week.

It depends on intent and audience. Google Ads captures people already searching, Meta builds demand and retargets warm buyers, and LinkedIn reaches B2B decision makers. Most accounts blend two or three. We pick the mix from your data and goals, then shift budget to whatever returns best.

Paid advertising delivers traffic on day one, but profitable performance takes a learning period. Most accounts stabilise within two to four weeks as the algorithms and our optimisation gather conversion data. We report from week one so you see spend, leads and ROAS as the campaigns mature.

Yes. Every engagement includes conversion tracking setup and dedicated landing pages tuned to each campaign. We install server-side and pixel tracking, define real conversion events, and route data back into the platforms so bidding optimises toward leads and sales, not just clicks. Clean tracking is where most accounts win or lose.

A reporting dashboard showing campaign results on a laptop
Clean reporting that ties spend to real results.

Ready to turn ad spend into profit?

Get a free account audit and a clear plan to lift your ROAS across Google, Meta and LinkedIn.

Free proposal · No obligation

Get your free Paid Advertising proposal

Your goal

What would you most like to automate?

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Your situation

How are these tasks handled today?

A quick bit of context so our advice is relevant from the first call.

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Scope

Budget and timeline

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No obligation. We reply within one business day.

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Thank you!

Your enquiry is in. Our Australian team will review it and get back to you within one business day with a clear, tailored plan.

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Free proposal · No obligation

What can we help with?

Pick the service you are most interested in

We will ask a couple of quick questions, then send a tailored proposal. Takes under a minute.

Thank you!

Your request is in. Our Australian team will review it and send your tailored proposal within one business day.

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