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software development

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Software ate the world. Not long after Marc Andreessen famously stated “software is eating the world” in 2011, did it consume the world. In today’s digital economy, every company is software-intensive. Amazon may be the world’s largest retailer, but it isn’t a retail company – it’s a software company, proclaimed former Amazon CEO Jeff Bezos. “Our business is not what’s in the brown boxes,” he said. “It’s the software that sends the brown boxes on their way.”

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What is software development?

Software development refers to the design, documentation, programming, testing, and ongoing maintenance of a software deliverable. The combination of these steps are used to create a workflow pipeline, a sequence of steps that when followed produce high-quality software deliverables. This pipeline is known as the software development lifecycle.

While there are many nuances, the software development lifecycle generally includes common elements, as noted below.

Key features of effective software development

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Software development tools

Software development tools can help with every step of the software development lifecycle including guiding agile and DevOps practices, code management, enabling automation through CI/CD, incident response, testing, and more.

Looking for a digital marketing solution?

Feel free to discuss your next big idea with our web design and development team. We’ll surely help you to put your creative idea on web and start your marketing journey. Hundreds of businesses have already been benefitted with our creative and innovative approach towards our work. We at Vikilinks know how to design web better.

Learning To Influence Google

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Get expert advice, beautiful email marketing templates and training from a friendly email marketing expert- no contracts and at an extremely competitive price. Send email marketing campaigns in just minutes with an easy to use email marketing platform. You will be surprised at just how easy it is.

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Every great SEO campaign is driven by three key factors regardless of business, product, service, or industry. Our Brisbane SEO agency knows this from over 20 years’ experience in the digital marketing landscape and we will always rely on:

Topical Relevance

Google and other major search engines have one goal: to deliver search engine users the most relevant content to their problem, interests, wants, and needs. To do that, Google needs to contextualise (read: understand) what your brand, business, and website is all about so it can provide it as a search result and solutions provider in a very busy online landscape. For Google to understand your website, it continually crawls your website to understand your core topic areas and then shows your website to relevant search engine traffic when it connects their ‘problem’ with your ‘solution’.
How does Google get to know and contextualise your website? SEO.

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The Three Key Pillars to any Successful SEO Strategy

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Brand Authority

How do some businesses regularly rank on the first page of Google? By being highly relevant, ‘authoritative’ solutions providers in the market. Brand Authority is another way of describing your position in the market as a go-to brand or solutions provider for similar customer needs. A good example is considering the athletic footwear and clothing markets and considering ‘Nike’ as a go-to brand and solution provider.
By contextualising your website, Google can get to know your business and regularly position your brand as a go-to solutions provider on the web. This not only helps build your ‘authority’ online, but also increases brand awareness, presences, and helps solidify your place both online and off.

User Experience

Google wants to deliver relevant content that meets search engine users needs in the most user-friendly way possible. How so? By prioritising the website and ‘content or solutions providers’ who not only meet the users needs but also in the most ‘user-friendly’ sort of way. When thinking about your own experience online, chances are you’re most drawn to websites that make it easy to find the information you’re looking for. From easy website navigation to a quick and seamless experience when loading pages, images, and video content, Google prioritises websites that can balance the right content (relevancy) to a search engine’s interests and needs and how easy it is for the user to find and meet those needs on your website.

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What Graphic Design Services Does Vikilinks Offer?

Here at RGC, we breathe new life into brands of every scale through our comprehensive graphic design services. Far beyond the realm of traditional print materials, our creative expertise touches every aspect of your brand’s presence. Whether it’s the billboards we pass on the highway, the websites we navigate daily, or even the packaging of our favourite products, our approach is to weave your brand’s story into every visual element. Our team of seasoned designers bring a blend of innovation, skill, and passion to deliver an array of graphic design services tailored to elevate your brand’s visual narrative. Explore the possibilities with RGC and let’s create something unforgettable together.

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